At Precision Agriculture, we are all about powering agricultural performance through technology.

At its heart, that means improving our customers’ productivity and profitability through better, more informed management decisions. As a leading provider of precision agriculture services, Precision Agriculture’s whole focus is on data, insight and action.  We firmly believe that collecting the highest quality data is essential, but it only becomes truly valuable when combined with the experience and expertise to turn that data into actions and tools that match the client’s goals. Whether it’s on-farm, for industry or government we collect, measure and interpret data to find opportunities for technology to deliver savings and unlock potential. We provide practical assistance and support to apply our findings to the real world. We foster partnerships with leading suppliers in order to bring the latest in technology to our customers with products and services from around the globe. With offices around the country and a team dedicated to advancing excellence in agricultural production and land management, we have the knowledge, technology and skills to deliver leading precision agriculture services tailored to our customers’ needs.

Our People

  • Leadership
  • Mike Chaseling
  • Mick Cattanach
  • Todd Buck
  • Ben Fleay
  • Kirsten Barlow

Our people is what sets Precision Agriculture apart. The highly qualified, experienced team has a wealth of experience across all spheres of agriculture so they can transform data into valuable decision making tools tailored to each client. Diversity of experience gives us a depth of knowledge and capacity to understand the issues faced by many kinds of agribusiness. From small farming enterprises to the highest levels of industry, we deliver precision agriculture services suited to our customers’ individual needs.


Mike Chaseling – Executive Chairman

Mike is passionate about agriculture and has over 30 years’ experience in Australian and international agribusiness. He was a co-founder and Deputy Chairman of Emerald Grain (2004-14) and has held senior roles with ConAgra Trade Group (Trading Manager), agricultural co-operative group NETCO (CEO), and the Australian Wheat Board/AWB Ltd (Trading Manager and Senior Wheat Merchant). In addition to his role at Precision Agriculture, Mike is a non-executive director and investor in CommStream Capital Ltd and has served as an elected director of the industry group Grain Trade Australia.  He has also consulted to the Sydney Futures Exchange on agricultural commodities. Mike holds a Bachelor of Applied Science (Systems Agriculture) from the University of Western Sydney and has completed the Advanced Management Program at the Wharton Business School, University of Pennsylvania (USA).

Mick Cattanach, Executive Director and General Manager Farm Services

Mick has extensive agricultural experience having previously been Managing Director of Emerald Grain, General Manager Marketing for national co-operative group NETCO and has overseen the grain marketing and wool production activities for DR Johnston and ConAgra (Australia). in addition to his role at Precision Agriculture, he currently operates a cotton farm in Southern NSW, having worked extensively in primary production and corporate agribusiness. Mick is a former Director of Southern Quality Produce, Elginbah Pastoral Company and Australian Bulk Alliance. He holds a Bachelor of Business (Agricultural Commerce) from the University of Sydney.

Todd Buck – CEO

Todd Buck is CEO of Precision Agriculture  He has significant experience in the agriculture and technology sector, having worked in a variety of roles over the past ten years across VIC. 


Ben Fleay – General Manager Research and Innovation

Ben has extensive experience in agriculture and agribusiness, spanning production, marketing and technology. He joined Precision Agriculture in 2016 in the role of CEO. Ben guided the business through a significant period of growth in scale and elected to continue this contribution by taking on the leadership of our developing and critical Research and Innovation division. He maintains a significant investment in the company and sits on the company’s board. Prior to joining Precision Agriculture Ben was Managing Director of Victorian farmer owned company SQP Grain, and maintained a senior management role with Emerald Grain following their full acquisition of SQP, overseeing grain origination operations in Victoria, NSW and South Australia. Ben commenced his career in agronomy and held the position of senior agronomist for six years with a range of corporate farms throughout NSW. Ben holds a Bachelor of Agricultural Science from Melbourne University, and grew up on a sheep and cropping enterprise in Victoria’s Central Highlands.

Kirsten Barlow – Principal Scientist

As Principal Scientist Kirsten oversees the Field Services and Research & Innovation (R&I) divisions of Precision Agriculture providing well-rounded research capacity and capability for the Company’s applied science activities and research projects whilst simultaneously supporting and building on the scientific basis for our farmer products. Kirsten is a highly accomplished soil scientist with over twenty years research experience within Agriculture Victoria progressing from a Cadet through to a Senior Research Scientist. Her research has focused on the chemical and hydrological processes which affect nutrient availability and transport in a range of farming systems, as well as the development and application of computer models to farm systems research. She holds a PhD, Bachelor of Agricultural Science (Hons) as well as a Graduate Diploma in Front Line Management. She is also the current Chair of Certified Professional Soil Scientist (CPSS) Accreditation Program Board. Kirsten is based in Rutherglen.

National Network

Our team are nationally located to assist with your needs.  

Our dedicated specialists are based in major regional areas, with relationships that have been built over 20 years.

Our national reach, combined with local knowledge, means our team is equipped to assist with everything from your basic farming requests through to major research projects.

Contact us today to see how we can help you.


Victoria, Tasmania & South Australia.

Unit 4, Greenhill Enterprise Centre,
Mount Helen, VIC 3353.
PO Box 691,
Ballarat, VIC 3353.

1800 PRECISIONAG (773 247)
[email protected]


113 Main Street,
Rutherglen VIC 3685

1800 PRECISIONAG (773 247)
[email protected]

Southern &
Central West NSW.

Temora Agricultural Innovation Centre,
361 Trungley Hall Rd
Temora NSW 2666.

1800 PRECISIONAG (773 247)
[email protected]


Will Langdon Area Manager Southern Region - 0427 514 109

1800 PRECISIONAG (773 247)
[email protected]